start with facts

Libratum is an online publication aiming to become an analytical and neutral source of information about technology, science, and nature, presenting facts in an easy to understand manner, and providing tools for the reader to form his own opinion.

The logo revolves around a clever swap of characters “a” to “α” (alpha – a character of the Greek alphabet from which derived Latin “A”). The use of letter alpha in the logotype symbolises the beginning, the source of science-based factual knowledge – an extremely simple, relevant and iconic solution.

Modern and friendly character of the chosen typeface, as well as the name set in lowercase evoke more accessible character. All topped off with a smart and sober blue with noble golden accent helping to enhance the rational character of the publication.

play-time

The concept for U.Porto’s Holiday Sports Camp turns children’s activities into playful illustrations that breathe energy and enthusiasm. These illustrations draw inspiration from each of the event’s related symbols such as ice creams, for the Summer; stars for Christmas; and eggs for Easter.

The posters sets up the tone for future communication supports by using simplified silhouettes and themed motifs that can be used across all necessary materials.

Each poster uses a themed colour palette, which relates to its event thus creating a specific mood and recognition, without losing cohesiveness.

the principles

The Principles of Design and Development, minimal poster series that we designed for our partners at Tekzenit to be a part of the brand new office’s interior design. Simplistic approach reduces the form to the minimum necessary bringing the posters closer to Geometric Abstraction paintings; being the large-scale colour accent in the clean and bright office interior.