Milan transforms completely. The streets become extremely busy, full of energy (night and day). After all, it is one of the world’s largest and most representative exhibitions of furniture and fittings in the industry. Signature makers and premium brands are present and it shows a wide spectrum of products.
Just like us, thousands of people fly to Milan searching for new inspirations. This year, it’s said to be more than 350 thousand. As visitors we were overwhelmed by the gigantic venue, the amount of exhibitions and events happening during the week. The main show is the “Salone del Mobile”. But there's more than 500 events happening all around town. Mostly in Brera Design Discrict, Tortona Around Design and Ventura Lambrate.
Basically, there's a lot to see and very little time. Stores, ateliers and museums prepare something special for the week. During the 4 days we were there, we've tried to absorb as much information as we could, feel the creativity in the air, the excitement with the new trends and most desirable new products.
After these four days of eating, sleeping and breathing design. Seeing many new exciting things in product and graphic design, a lot of furniture as well, we feel refreshed and vibrant with new concepts and ideas.
Facing the wild traffic of Milan was totally worth it!
Lara Gil
