Last year Gen redesigned the logo for the Hotel - Apartments Nissia Kamares. This is a very typical and familiar place near the beach at Kos Island, Greece. It's surrounded by a very quiet setting and an untouched landscape.
The brief indicated the use of the mermaid as in the previous logo . The type was designed to the last detail in order to reflect a light and relaxed image, far away from the idea of a snobby or elitist hotel.
Kos, Greece 2011
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Logo Redesign
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The previous logo